The Style Studio
Mission
To create a whole new market in style that competes with and compliments the fashion industry. A place where ordinary Women can swap old for new to them clothes without spending a penny.
Over Consumption Of Fashion
Until the 1920’s clothes were designed, cut and tailored by skilled craftsmen, quality and workmanship were extremely important to the consumer and clothes were worn out until they were worn out, literally. In the last 90 years, mass production and overseas labour have made the clothes we buy cheaper and cheaper and therefore more and more disposable. As we tend to value our clothes less and less, less effort and thought goes into choosing them and we find our wardrobes full of items we wear only a handful of times before discarding.
A New Market
Logically fashion designers have a finite number of style, shape, colour, print and texture combinations to work with. Why things go in and out of fashion, the machine that keeps us buying. However we have created a whole new market, a fantastic creative collection of clothes created from clothes already designed, manufactured, discarded and recycled instead of from scratch.
The Brand
H&S Dress For Less
Make Eco Fashion Your Passion And Your Friends Green With Envy.
The Style Studio Experience
Combines fashion, smart styling, entertainment and education, builds confidence and creativity resulting in the look for less, maximum impact and versatility without breaking the bank.
How The Style Studio Can Add Value
Luxury brands have marketed themselves excellently and the crème de la crème have become synonymous with specific things. Coco Chanel’s little black dress. The Hermes Scarf or The Kelly Bag.
However anyone can take the couture designers signatures and use the same know how to recreate individual looks mixing in High Street fashion. By offering this service to your customers you capitalise and build on prestigious brands’ positioning without compromising them whilst making unique style affordable for everyone.
The Style Studio Bible
The only rule is there are no rules, except you’ve got to love it to wear it. We suggest and encourage the consumer out of the comfort zone but they always make the decision.
The Style Studio Master Classes
Brand Signature How To
Hermes Scarf 10 different ways to wear.
Chanel Little Black Dress 10 different ways to wear.
Versace Bold (leopard) Print be bold at any age
Louis Vuitton The Bag be all things to one woman
Jimmy Choo The Stilletto 10 ways to make colour work
Levi Jeans and a T 10 different ways to wear
How The Style Studio Works
By offering the ladies taking part the opportunity to swap key pieces, spring/summer and autumn/winter. These pieces will used collectively as part of a free style service showing consumers how to put together fantastic individual looks preparing them to confidently make their swapping decisions. Style studio clothes will also be used to style fashion shows that compliment and give the consumer variety to individual store merchandising.
